WOW Amsterdam
• Graphic design
June 2018
WOW Amsterdam is a comfortable hostel for urban explorers and a springboard and temporary home for recently graduated artists. WOW runs a contemporary art space with a dynamic programme. For this occasion WOW organised a special event, part of We make The City Festival. Partners include: M-ODE, VondelCS, Amsterdams Fonds voor de Kunst, Stadsdeel West Amsterdam and WOW. WOW Fashion Inside Out a day in Sustainable Fashion.




Flyers printed in recycled brown cardboard
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Flyers, Stickers, Timetable, Descriptions, Listings boards... and more Graphic material were designed for the promotion and conceptualization of the event. Always according to the style guide of the company.
Furthermore WOW opened its first Art, Design and Fashion Store on Bos en Lommerplein. Windows stickers were designed in order to personalise the outside appearance of the concept store. Assistance in the development and realisation of the WOW Concept store, interior design plus distribution of the products as a Visual Merchandiser competence.




• Art Direction & Production manager
WOW Fashion Inside 0ut a sustanaible Fashion Event.
24 June 201

WOW Fashion Inside Out a day in Sustainable Fashion. 24 June WOW Amsterdam transformed Bos en Lommerplein in Amsterdam West from a market square to a futuristic fashion spectacle!
During the day there were a variety of workshops and an Exhibition with the aim to raise awareness for a more sustainable Fashion world. The day was closed with an unsual fashion show...is all about changing perspectives.
During the day there were a variety of workshops and an Exhibition with the aim to raise awareness for a more sustainable Fashion world. The day was closed with an unsual fashion show...is all about changing perspectives.
Production Manager of the WOW Fashion Inside Out Show. I developed the concept of the show and was responsible for the entire coordination and logistics points. Several stages were designed for the purpose of performing the fashion show and furthermore to create a space where people could interact and take part in the event.
Social Media was managed following a prearranged strategy to promote the event Before, During and After it. Selection of visual content and copywriting for a variety of posts on Facebook and Instagram.
Social Media was managed following a prearranged strategy to promote the event Before, During and After it. Selection of visual content and copywriting for a variety of posts on Facebook and Instagram.

